Green Investing
- World Wealth Report
Green Investing
More investors bet on green.
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As the world community has grown more attentive to environmental concerns, such as global warming and climate change, the presence of related investment opportunities has greatly increased, driving robust growth of green investing in 2007. Whether perceived as an investment opportunity or a responsibility of global citizenship, overall participation in green initiatives has risen rapidly in recent years due to the fundamental need for sustainable development, and, as a result, the undeniable growth potential of the green sector.
In 2007, roughly 12% of HNWIs and 14% of Ultra-HNWIs around the world allocate part of their investment portfolio to green technologies and alternative energy sources, with about half of those pointing to investment return as the primary reason for doing so. Regionally, the most environmentally attuned HNWI populations were found in the Middle East and Europe, with participation rates ranging from around 17% to 21%. While only 5% of HNWIs and 7% of Ultra-HNWIs in North America allocated to green investing, they comprised the only regional population to report social responsibility as their primary motivation.
